Well, the answer to that question may surprise you. Unless you are selling things related to Christmas, December is one of the worst months to try selling. According to those
That is a question many people ask, and the reason they ask is that only a few enlightened people seem to know or understand what a brand is and why
This interesting premise was raised at a recent seminar on direct marketing. It transpires that Domino’s Pizza asked their franchisees for their opinions on door drop leaflets. They collectively replied
When people talk about “fast food” and “take away,” they mostly think of Chinese, Indian, or one of the other foods available, but somehow the phrase takeaway and fast food
I suppose it would be understandable if people believe the dust has settled now the referendum on the United Kingdom’s membership of the European Union has been and gone. When
How many times have we all heard people say, “Leaflet distribution doesn’t work,” and the people who have said it really believe it? Perhaps you are one of many people
The Monty Python team asked that question of the Romans many years ago, but very few people have asked it of the often much-maligned advertising industry. Because advertising seems to
The referral marketing strategy is a powerful way of generating new business. The word-of-mouth, more so coming from a reliable referee is given more value and is more effective than
How many times have we all heard people say, “Leaflet distribution doesn’t work,” and the people who have said it
Marketing takes up the biggest portion of spending for most businesses, which also makes it crucial that marketing strategies are
There is good news for those who enjoy paper and print! An article in the recent November 2013 issue of Scientific
Whenever a local company approaches us regarding our leaflet distribution service, the question they invariably ask is, what response rate
