Advertising Reach and Frequency
23 November 2020
Working out what marketing methods to use can be a struggle. Two terms you need to understand when wrestling with this problem are marketing frequency and marketing reach. Do you
Category: Leaflet Distribution
Coronavirus: The Value of Door Drops During Lockdown
4 November 2020
In response to queries about the delivery of advertising mail during the Coronavirus crisis, the DMA has produced the below statement. During these uncertain times, businesses, charities, local authorities and
How to Get More Customers
21 September 2020
Plenty of research shows people need to see your marketing message several times, in different ways, before they buy. If a customer says no, is it game over? Be honest,
Worried Your Leaflets Go Straight in The Bin?
3 August 2020
How to make sure your leaflet campaigns are top performers. It has been said that leaflet drops are old-fashioned and cheap but this is an outdated opinion as door drops
Be Brave With Your Marketing – Don’t Switch Your Lights Off
8 June 2020
During a recession, some businesses cut their advertising budgets to save money. Although this can give short term relief, it will likely pave the way to long term loss of
Business As Unusual
18 May 2020
It’s been a very difficult and serious time for everyone, affecting our businesses, our lives and even our very way of life in the last few months. Since the start
High-performance Marketing For Automotive Service Businesses
11 February 2020
Recent figures released by the automobile industry report a downturn in the number of new cars being bought in the United Kingdom. This is bad news if you are a
Radio Advertising Vs. Leaflet Distribution
13 January 2020
Marketing takes up the biggest portion of spending for most businesses, which also makes it crucial that marketing strategies are made to get results. If your marketing techniques don’t strike
Kick Off 2020 with These Great Marketing Ideas
6 January 2020
It’s a New Year, and for many business owners a great time to take stock of your marketing efforts. While we all think about New Year’s resolutions in our personal
Advertising Your Business Over the Christmas Period
4 November 2019
Advertising your products and services is important throughout the year, but at Christmas when consumers wallets are opening a little further it can be even more beneficial. Not every method
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