I was recently watching a video tutorial on landing pages. For those who are not aware of the term, a landing page is the first page on a website where
Would you believe there is a government organisation that allows its employees and contributors to denigrate the direct mailing industry? A government organisation funded by a direct tax that the
On the 25th of February this year, 2016, the Flying Scotsman left Kings Cross station in London for the first journey it had taken in many years. The Flying Scotsman
Over the winter, we have heard heart-breaking tales of the flooding that has deprived many people in the north of our country of their homes and businesses. Some of these
Have you heard the saying “Thinking outside the box”? It has been used so much over the years by business gurus and management consultants that it has almost become a
Although most businesses will happily tick over throughout the year, the majority of them will be subject to peaks and troughs in their trading year, but those enterprises who are
I make this statement because many businesses put “Free Offers” on their leaflets and brochures that are not really worth the paper they are printed on. It often amazes me
We are all aware that international and nationally known companies such as Coca-Cola, MacDonald’s, and others are known as “Brand names.” Their Brand identifies them in the public’s mind as
There is the old saying “what goes around comes around,” and Christmas comes around relentlessly every year. The trouble with Christmas is although it comes round at the same time
If you ask any business manager or owner, what results they expect from a leaflet distribution campaign, you should expect to get some varying answers. Some will tell you they
Dor-2-Dor are sponsoring Andy Nation on his 147 mile charity swim from Teddington to Calais. Never one to be idle,
When businesses in Bishop’s Stortford were hit by the economic downturn, the Choi Tang Chinese Restaurant experienced a drop in
For many years now we have been told that digital marketing will be the future and print will have to
If you’re marketing a business or a product, you’ll probably have tried various online methods, such as PPC (Pay Per
