
Is Leaflet Distribution the equivalent of a Website Landing Page?
I was recently watching a video tutorial on landing pages. For those who are not aware of the term, a landing page is the first page on a website where
I was recently watching a video tutorial on landing pages. For those who are not aware of the term, a landing page is the first page on a website where
Would you believe there is a government organisation that allows its employees and contributors to denigrate the direct mailing industry? A government organisation funded by a direct tax that the
On the 25th of February this year, 2016, the Flying Scotsman left Kings Cross station in London for the first journey it had taken in many years. The Flying Scotsman
Over the winter, we have heard heart-breaking tales of the flooding that has deprived many people in the north of our country of their homes and businesses. Some of these
Have you heard the saying “Thinking outside the box”? It has been used so much over the years by business gurus and management consultants that it has almost become a
Although most businesses will happily tick over throughout the year, the majority of them will be subject to peaks and troughs in their trading year, but those enterprises who are
I make this statement because many businesses put “Free Offers” on their leaflets and brochures that are not really worth the paper they are printed on. It often amazes me
We are all aware that international and nationally known companies such as Coca-Cola, MacDonald’s, and others are known as “Brand names.” Their Brand identifies them in the public’s mind as
There is the old saying “what goes around comes around,” and Christmas comes around relentlessly every year. The trouble with Christmas is although it comes round at the same time
If you ask any business manager or owner, what results they expect from a leaflet distribution campaign, you should expect to get some varying answers. Some will tell you they
Do you ever think about the effects leaflet distribution has for your community? Did you know that 30% of unaddressed
As a part of the direct marketing mix, leaflet distribution is one of the most successful methods of building a
Once again the question of whether paper-making is a major contributor to deforestation and dehydration of the planet by using
It’s been a very difficult and serious time for everyone, affecting our businesses, our lives and even our very way
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