Would you believe there is a government organisation that allows its employees and contributors to denigrate the direct mailing industry? A government organisation funded by a direct tax that the
On the 25th of February this year, 2016, the Flying Scotsman left Kings Cross station in London for the first journey it had taken in many years. The Flying Scotsman
Over the winter, we have heard heart-breaking tales of the flooding that has deprived many people in the north of our country of their homes and businesses. Some of these
Have you heard the saying “Thinking outside the box”? It has been used so much over the years by business gurus and management consultants that it has almost become a
Although most businesses will happily tick over throughout the year, the majority of them will be subject to peaks and troughs in their trading year, but those enterprises who are
I make this statement because many businesses put “Free Offers” on their leaflets and brochures that are not really worth the paper they are printed on. It often amazes me
We are all aware that international and nationally known companies such as Coca-Cola, MacDonald’s, and others are known as “Brand names.” Their Brand identifies them in the public’s mind as
There is the old saying “what goes around comes around,” and Christmas comes around relentlessly every year. The trouble with Christmas is although it comes round at the same time
If you ask any business manager or owner, what results they expect from a leaflet distribution campaign, you should expect to get some varying answers. Some will tell you they
Some years ago a top guru in advertising was asked to define what a sales letter was (I believe it was Claude Hopkins, but I could be wrong) his reply
Door drop leaflets, like any other form of advertising, depend on being noticed. It is vital that they attract people’s
There are plenty of myths both ancient and modern for people to believe if they wish. The ancient ones include
Many people have been prophesying the end of printing as a medium for delivering sales and promotional messages to customers
This interesting premise was raised at a recent seminar on direct marketing. It transpires that Domino’s Pizza asked their franchisees
DOR-2-DOR operate throughout a network of franchised office around the UK. Find your local office today and they will guide you through the next steps.
We operate the largest network of local franchised offices across the UK, helping businesses and individuals to market their products and services.
